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Real Estate SEO Book — Learn Search Engine Optimization

Why pay an unlicensed SEO "guru" thousands of dollars for real estate search engine optimization ... when you can handle the process yourself?

You found this website because we know a lot about search engine optimization / SEO. And now, we have put all of that knowledge into this book on real estate SEO success.

Download a copy of Top Ten Agent the e-book, and you'll learn real estate search engine optimization from one of the best in the industry, Brandon Cornett.

In this book, Brandon will take you step-by-step through the SEO process he has used for years — a process he used to drive more than a dozen real estate websites to the top of Google, Yahoo and MSN.

This book was written specifically for agents by Brandon Cornett, one of the most widely published and experienced real estate SEO experts in the country.

When you purchase this book on search engine optimization for real estate professionals, you will have Brandon's expertise on your side. In fact, you'll learn all of the secrets he uses to drive websites (like this one) to the top of the search engines.

This step-by-step guide to search engine optimization will help you increase your website's visibility and traffic levels. This is the first step Internet marketing success, and you'll learn all about it in Brandon's real estate SEO guide. Learn how to create website content, how to structure your web pages, how to acquire links from other websites in order to boost your rankings ... and a lot more.

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Why Search Engines Matter

Like it or not, the real estate industry has "moved" online. While the actual signing of papers still takes place in person (for now anyway), every other aspect of real estate can be done online. Shopping for homes, getting mortgage quotes, taking virtual tours, researching property values — the Internet makes all of this easier and more efficient than ever. As a result, your ideal audience is online as well, day in and day out. The question is ... can they find you?

The Challenge for Real Estate Agents

Nobody can argue about the importance of search engine visibility these days. Every real estate agent wants his or her website to rank well in the search engines. With so many buyers and sellers online these days, it's a no-brainer. That's where real estate search engine optimization (SEO) comes into the picture. Real estate SEO is the act of improving an agent or broker website for better search engine visibility, which equates to more website traffic and general success online.

But here's the number-one problem most real estate agents encounter. Search engine optimization is extremely time-consuming, especially when you don't know what you're doing. Even worse, real estate SEO done wrong can cause you more trouble than anything. We refer to this as "dangerous SEO," and you can read all about it right here.

A Warning About Real Estate SEO Firms

Here's our solution to the challenge of search engine visibility. Learn how to do it the right way, and then manage the program yourself. Some agents will outsource their real estate SEO to an "expert" who can handle the process for them. But here's the problem with that. It can be (A) very expensive, (B) often ineffective, and (C) sometimes downright dangerous.

Make no mistake about it. There is no licensing or certification process for search engine optimization firms. Anyone can put up a website and claim to know what he or she is doing. I see it all the time. So keep this in mind when you pay hundreds, possibly thousands of dollars for SEO services. There is no guarantee that the company knows what it's doing — nor is there any guarantee that their practices won't lead you to harm.

Handling Search Engine Optimization for Yourself

I've been saying for years that real estate SEO is not rocket science. Far from it! Most of it revolves around three things — having proper website structure, plenty of keyword-rich content, and links coming in from other websites. These are the core principles of a search engine optimization campaign. Anyone who makes it seem more complicated than that is simply trying to sell you their SEO services.

Feel free to pay for search engine optimization if you want. I'm just telling you this:

1. While it can be time-consuming, SEO is not nearly as complicated as some people make it seem.
2. Your website visibility is too important to outsource to an unlicensed firm you know very little about.
3. SEO done wrong can lead to lower rankings in the search engines, or even a total ban. Google bans websites all the time for over-aggressive / manipulative tactics.
4. With the right guidance, you can manage your SEO campaign in just a few hours each week.
5. The Top Ten Agent e-book tells you what you need to know about managing your search engine optimization campaign for yourself.

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7 Years of Experience In One Book

There aren't many books available on the subject of real estate SEO. But that's just one thing that makes this book unique. Here's another distinguishing factor:

Brandon Cornett, the author of Top Ten Agent, knows his stuff! For one thing, he has an extensive background in website development, marketing, and search engine optimization, dating back more than seven years.

In his previous life as an SEO manager for an Internet marketing company in the Austin area, Brandon managed the search engine marketing programs for many real estate clients in highly competitive markets — including some well known national companies.

Brandon also owned and operated a search engine optimization firm, before becoming a trainer and consultant. Through this firm, he helped dozens of clients improve their search engine rankings ... and often dramatically. You can learn more about Brandon's SEO credentials on the author page of this website.

So you can rest assured that this book is built on tried-and-true experience and success stories. In fact, it's the exact process Brandon has used to drive dozens of real estate websites to the top of the search engines ... including this website!