How to Improve Your Google Rankings With Old Emails
© 2010, Brandon Cornett. All rights reserved.
I know what you're thinking. You probably think the title of this blog post is a clever bait-and-switch designed to lure you in. You probably think: "Sure, it sounds great. But there's really no way to use old emails to improve Google rankings ... is there?" I assure you there is. And I'm going to show you exactly how to do it in this blog post.
There are two concepts you need to understand, before we go any further. The first concept is something called link popularity. People who are familiar with search engine optimization (SEO) already know what this means. For everyone else, here's a definition. Link popularity refers to the number and quality of other websites that link to your website. Search engines like Google base their rankings on link popularity -- partly, at least. So if you can increase the number of quality websites that link to your site, you can improve your website's search engine rankings.
That was the first important concept. Here's the second one. Most professional web publishers are happy to accept articles from total strangers, as long as the article is well written. And most of the time, the publishers will include a link to your website within the author's note that goes along with the article. You can see where I'm going with this.
So, by publishing your articles on various real estate websites across the Internet, you can greatly improve your website's ranking in Google, Yahoo, etc.
Think of all the information you send to clients by email, on a regular basis. You answer their questions. You give them advice. You share your professional expertise. It's part of the job. But most agents waste their old emails by deleting them. Start saving these emails, and you'll have an endless supply of article material. Now the title of this blog post is starting to make sense. Here's how the connection works...
If you gather a few of your old emails, you can easily shape them into a well-written real estate article for online distribution. You can find plenty of websites who welcome this kind of material, and you can get links to your own website when you publish the articles. Do this a few times a month from here on out, and you'll see your Google rankings start to climb steadily. I've used this technique plenty of times, and always with solid results. So I know you can do well with it.
It takes time and patience, and your real estate articles have to be written well (that's the key). But it will yield results in the long run. And search engine rankings are all about the long run.
I'm going to take this one step further and give you a list of places where you can publish real estate articles online. Most of these websites have guidelines of some kind, so be sure to read through them.
With a little bit of homework, you can find dozens of additional websites. Maybe even hundreds. Use the Google query I've provided above and then look for quality websites that accept articles. And remember the equation for success:
So there you go. That's how you can use your old emails to improve your Google rankings and web traffic. Good luck!
Two Things You Need to Know...
There are two concepts you need to understand, before we go any further. The first concept is something called link popularity. People who are familiar with search engine optimization (SEO) already know what this means. For everyone else, here's a definition. Link popularity refers to the number and quality of other websites that link to your website. Search engines like Google base their rankings on link popularity -- partly, at least. So if you can increase the number of quality websites that link to your site, you can improve your website's search engine rankings.
That was the first important concept. Here's the second one. Most professional web publishers are happy to accept articles from total strangers, as long as the article is well written. And most of the time, the publishers will include a link to your website within the author's note that goes along with the article. You can see where I'm going with this.
So, by publishing your articles on various real estate websites across the Internet, you can greatly improve your website's ranking in Google, Yahoo, etc.
Turning Emails Into Real Estate Articles
Think of all the information you send to clients by email, on a regular basis. You answer their questions. You give them advice. You share your professional expertise. It's part of the job. But most agents waste their old emails by deleting them. Start saving these emails, and you'll have an endless supply of article material. Now the title of this blog post is starting to make sense. Here's how the connection works...
If you gather a few of your old emails, you can easily shape them into a well-written real estate article for online distribution. You can find plenty of websites who welcome this kind of material, and you can get links to your own website when you publish the articles. Do this a few times a month from here on out, and you'll see your Google rankings start to climb steadily. I've used this technique plenty of times, and always with solid results. So I know you can do well with it.
It takes time and patience, and your real estate articles have to be written well (that's the key). But it will yield results in the long run. And search engine rankings are all about the long run.
Where to Submit Your Articles
I'm going to take this one step further and give you a list of places where you can publish real estate articles online. Most of these websites have guidelines of some kind, so be sure to read through them.
- www.realestateproarticles.com
- www.ezinearticles.com
- www.escapeartist.com/OREQ/article_submission.php
- www.thecreativeinvestor.com
- www.homebuyinginstitute.com/submit.php (my own website)
- www.realestatepropertyarticles.com
- Use Google to find more
With a little bit of homework, you can find dozens of additional websites. Maybe even hundreds. Use the Google query I've provided above and then look for quality websites that accept articles. And remember the equation for success:
- Old emails = material for real estate articles.
- Articles = publishing opportunities.
- Publishing = link popularity.
- Link popularity = better rankings in Google, Yahoo, etc.
So there you go. That's how you can use your old emails to improve your Google rankings and web traffic. Good luck!
Labels: Real Estate SEO
posted by Brandon at
6:50 AM
