Best Way to Mail Real Estate Letters

© 2010, Brandon Cornett. All rights reserved.

Reader Question: What is the best way to mail out real estate letters?

That depends on what you mean by "best." The most affordable way to mail real estate letters is to print, address and mail them yourself. Of course, that's also the most time-consuming way to do it.

The most convenient way to send out real estate letters would be to use a direct mail company that handles the logistics for you. Of course, that's the most expensive way to go about it as well.

So it's a question of cost versus convenience. If you plan to send letters to a big list, I would outsource the printing and mailing to a direct mail company. I used to work for Ginny's Printing in Austin, TX, and letter mailings were a big part of what we did every day. But not all direct mail companies handle letters -- some specialize in postcards and other "self mailer" formats. So you'll have to look around.

Related articles:
Real Estate Letter Writing 101
Real Estate Farming Letters

Hope that helps you some. Good luck.