List of Real Estate Schools In All 50 States

© 2010, Brandon Cornett. All rights reserved.

Yesterday, I was reviewing the data from the search tool on the main website. I do this about once a month because it tells me what people are looking for when they visit ArmingYourFarming.com. With this knowledge, I can create new content for the site that directly corresponds to what people want.

You do this for your own real estate website, right?

Well, apparently a lot of the real estate agents (or soon-to-be real estate agents) who visit this site are looking for info on real estate schools.

Of course, I don't know if they're referring to (A) the real estate schools that prepare you for the state licensing exam, or (B) real estate schools that offer continuing education in things like marketing, Internet technology, etc. My guess is it's about 50 / 50.

So I've added a new resource to the main website. It's an explanation of real estate schools, what they do, what they don't do, where to find them, and so on. In fact, I've taken the time (and trouble) to create a list of all 50 states in the U.S., and the real estate schools that are recognized / approved by those states as a pre-licensing requirement.

Here's the list of schools: Agent's Guide to Real Estate Schools

Now the people who run a search for "real estate schools" on the website won't come up dry. It's my little way of saying, "Thanks for visiting my website!"

I hope some of you find it useful.

~Brandon

Real Estate SEO - 10 Steps to Online Visibility

© 2010, Brandon Cornett. All rights reserved.

I was going through the article archive lately and stumbled across a real gem. This one never got promoted through the blog like most new articles, so I thought I would share it with you now.

7 Ways to Boost Your Online Visibility

As the title suggests, this article is about real estate search engine optimization (SEO). It provides a ten-part list of things you can do to boost your website's search engine visibility and ranking -- the primary goals of any real estate SEO program.

So if you've been scratching your head over the whole search engine game lately ... scratch no more. For this article offers practical nuts-and-bolts advice on boosting your website's search engine visibility. In fact, these are the same techniques I start on with my real estate SEO clients.

I hope you find the article informative and helpful.

~Brandon

Real Estate Web Hosting - Don't Overpay!

© 2010, Brandon Cornett. All rights reserved.

Today, I was using KeywordDiscovery.com to see what kinds of "real estate website" phrases get searched the most through the major search engines like Google. I was surprised to find that "real estate web hosting" (and the longer version, "real estate web site hosting") are two of the most commonly searched phrases in this area.

This could mean two things -- either (A) these web hosting companies are checking their rankings so often that it has inflated the volume of that search phrase, or (B) real estate agents are genuinely searching for real estate web hosting.

You Don't Need a "Real Estate Web Hosting" Company
Here's what I want you to take away from this blog post. Web hosting is a straightforward service that should not require much thought on your part. You can get web hosting for less than $10 per month. As a long-time customer, I only pay about $6 per month for hosting of my real estate websites.

Some companies bill themselves as "real estate web hosting experts," which really doesn't make any sense. Web hosting is web hosting ... it doesn't matter if you have a real estate website, a mortgage website, or a website about basket-weaving. All a hosting company does is host your files on a server so they may be called up whenever somebody's web browser requests the files (by typing your web address or clicking a link to your site).

So if you are paying more than $10 per month because a company claims to specialize in real estate web site hosting, you are probably paying too much.

Real Estate Web Development
Now of course, there are companies that legitimately specialize in real estate website development. Perhaps they're intimately familiar with implementing IDX, MLS and similar real-estate-specific data tools. But again, they should not charge you a lot for hosting, and if they do you're being had.

Some web development companies will tell you that they need to host your real estate website on their servers because your website requires special features. This too is bogus. A legitimate web development firm will let you host your real estate website anywhere you want ... they won't trap you into their overpriced hosting plan, or claim to be "real estate web hosting" specialists.

Web hosting should be simple, straightforward and affordable. If you find yourself paying an arm and a leg for "real estate web site hosting" ... you may want to start asking questions.

Learn more about websites and web hosting.

~Brandon

Relieving the Marketing Burden - New Article Posted

© 2010, Brandon Cornett. All rights reserved.

Most agents feel a certain burden when it comes to real estate marketing. The real estate industry has gotten hyper-competitive in recent years, and there's a lot more "noise" to overcome in order to get your marketing message through.

A strong web presence is one of the things I recommend to help real estate agents overcome such challenges. I've written an e-book about it, and I've also just posted a new article to explain how such a web presence can relieve some of your marketing burden.

• Here's the new article
• Here's the e-book

Have a great weekend!

~Brandon

Real Estate Blog as SEO Tool - New Article

© 2010, Brandon Cornett. All rights reserved.

It seems that most agents these days are jumping on the real estate blogging "train." I can't blame them. In fact, I often recommend blogs to my real estate clients, because they're such a useful tool for web publishing.

Because of their simplicity and structure, real estate blogs are also a great tool for search engine visibility. I feel so strongly about the search engine optimization (SEO) potential of blogs that I wrote about book about the real estate blog as SEO tool, and I've posted a new article that's also an excerpt from the book.

Here's the new article:
Using a Blog for Search Engine Visibility

Hope you find it helpful. Have a good Memorial Day weekend.

~Brandon

Learn the Laws of Lead Generation - Tip #61 of 100

© 2010, Brandon Cornett. All rights reserved.

Real Estate Internet Marketing - 100 Tips in 100 Days

Tip 61 of 100 - Learn the "Laws" of Lead Generation

Okay, so they're not really laws. More like guidelines. But if you understand the five concepts contained in the article below, and you apply them to your Internet marketing program, you'll enjoy more lead generation as a result.

And let's face it, a real estate marketing website that doesn't produce leads is an exercise in frustration. So learn the art and science of lead generation, starting with the concepts discussed in the article below -- opportunity, value, attrition, success and psychology.

5 Laws of Lead Generation

While on this topic, you may also want to read my blog post about search engine optimization not being a lead-generation tool. This is a common misconception, and you can read about it over here.

It's Wednesday, May 23. Do you know where your lead generation program is?

Look for tip #62 soon!

~Brandon

Real Estate Internet Marketing - Frequently Asked Questions

© 2010, Brandon Cornett. All rights reserved.

This blog (and its parent website) offers a wealth of information on real estate Internet marketing. Tips, articles, books, related resources ... you name it. So I thought I would gather some of this material on real estate Internet marketing and compile it into a handy FAQ format.

Obviously, you'll be more familiar with some of these topics than you are with others. But with so much advice on Internet marketing, there's bound to be something there that you find useful.

Share With Colleagues
If you find this Q&A resource helpful, be sure to share it with colleagues or coworkers who might also enjoy it!

Real Estate Internet Marketing - Questions & Answers

How do I create a website?
This is obviously a preliminary question that needs to be answered before you can tackle the bigger challenges of Internet marketing. Here are some resources to get you started.

• Real estate websites - technology guide
• 7 tips for a better agent website
• Fundamentals of real estate web design
• The Agent Net
  

How do I generate web traffic?
Web traffic is another first step in the real estate Internet marketing process. Generating traffic to a real estate website takes time and patience. You can generate traffic in a number of ways, including search engine optimization (SEO), pay per click, direct mail and more. Here are some resources related to website traffic.

• Increase traffic with SEO
• Experiment with pay-per-click
  
• Drive traffic with real estate postcards
• Expand your web presence
  

How do I generate website leads?
A real estate Internet marketing program that's not build around lead generation is a flawed program. Only with an effective lead-generation program in place can you capitalize on the traffic you've generated through the techniques above. Here are some tips for generating leads through your real estate website.

• Agent's guide to lead generation
  
• Previous blog post on the subject
• Generating website leads
  

How do I use a real estate blog?
Blogs can support your real estate Internet marketing program in a several ways. A blog gives you an easy way to publish content on a regular basis, which can do wonders for your online visibility and traffic. Here's more advice on integrating a blog within your Internet marketing program.

• What's a real estate blog?
• How to earn blog subscribers
  
• Real estate blogging strategy
  

What are some other online tactics I can use?
A website can serve as the central hub of your real estate Internet marketing program. But what good is a hub without spokes? You can branch out and expand your web presence in a number of ways. Here are just a few.

• Publish articles online
• Publish press releases online
• Launch a second website (advanced tip)
  

I hope you've enjoyed this Q&A on real estate Internet marketing. If you'd like more tips on this subject, check out our blog series.

~Brandon

Real Estate SEO - A Harsh Reality

© 2010, Brandon Cornett. All rights reserved.

I've been writing about real estate search engine optimization for years now, and providing SEO services for nearly as long. During that time, I have frequently encountered a common misconception about real estate search engine optimization. It's the notion that SEO is a magic cure that can overcome other deficiencies with a real estate website.

Here's the reality of the situation. Search engine optimization can certainly increase the amount of people who find and visit your website. That's the primary purpose of real estate SEO -- to increase the amount of qualified traffic to a website. But SEO cannot motivate people to take any sort of action once they find your website.

Real estate SEO is a traffic generator. It is not, however, a brand builder, lead generator, or motivator. If you think of the Web as a highway, with websites being stores along that highway, then SEO would be the equivalent of road signs. Those signs will help people find stores, but they won't persuade that person to purchase anything from the store. That's where product positioning, store arrangement and other factors come into play.

Now transfer this back to real estate websites. Search engine optimization can help the right people find the right kinds of websites, but it won't persuade them to stay on the site, contact the owner, fill out a form or download something. That's where lead generation, positioning, content quality and website usability come into play.

Why do I revisit this lecture on real estate SEO so often. Because about once a week, I get a phone call from somebody who says, "I need SEO because my website is not generating any leads."

Search engine optimization can do a lot for your website. But don't put unreasonable expectations on it. Don't expect it to be a lead generator. It delivers the traffic ... it's up to you to capitalize on that traffic.

=======================
More tips on real estate SEO
=======================

GoDaddy is Going Downhill

© 2010, Brandon Cornett. All rights reserved.

For years, I have been using and recommending GoDaddy.com as a web host provider. But lately, I feel I should steer my readers AWAY from GoDaddy ... not toward them.

I have several websites hosted by GoDaddy, and lately some of them are extremely s-l-o-w to load in a web browser. The last time I called, they told me it was a server problem that would be fixed within 48 hours. Excuse me? 48 hours?? Sorry, but that's about 47 hours too long.

I make my living online, so I take web hosting very seriously. In my mind, a hosting company only has to do two things ... (1) host websites reliably and (2) provider great support. While I can't fault GoDaddy on their customer service, I can certainly fault them on their reliability.

Here's my personal opinion. I see this as just another company who has fallen so deeply in love with themselves (you've seen their commercials, yes?) that they forgot about the one thing that got them where they are -- they forgot about reliable hosting.

I will get off my soapbox now, but I leave you with these parting words. When considering a web hosting company, consider someone other than GoDaddy.com.

Legal disclaimer: I make no claims or assertions about GoDaddy other than my own personal experiences. The fact that I see them sliding downhill is my own opinion.

This concludes Brandon's angry rant. We now return you to your regularly scheduled blog topics.

~Brandon

Real Estate Advertising - 3 Predictions

© 2010, Brandon Cornett. All rights reserved.

I've been watching the real estate advertising industry very closely for several years. I also keep a close eye on general advancements in the real estate industry. So I thought I would play Nostradamus and make some predictions about real estate advertising.

1. Print Ads Will Fade Away
Consumers have become all but blind to traditional advertising models, and there is nothing more traditional than the magazine and newspaper ad. Such publications have been the backbone of real estate advertising for decades, but I predict this will continue to fade away as response rates from such placements fall through the floor. Let's face it ... we have all learned how to "read around" print ads, haven't we?

2. Direct Mail Ads Will Plateau
For some real estate agents, real estate direct mail is still a viable option for personal marketing. That's because these agents know how to use direct mail the right way, using creativity and genuine value to generate a response. I've even written a book on real estate direct mail postcards to show this.

But I believe the majority of agents who use direct mail for real estate advertising do it less effectively, relying on outdated tactics and weak offers. There's still plenty of potential in direct mail advertising, but I see it staying where it is as a real estate advertising tool -- neither increasing or decreasing in usage.

3. Selective Online Ads Will Rise
Over the last 3 - 5 years, dozens of real estate search engines and self-help websites have emerged to dominate the media. You know their names -- Zillow, HouseValues, etc. These websites are run by smart individuals, and as a result they generate vast amounts of traffic. Their traffic is also clearly definable (home buyers and sellers).

As the Internet continues to grow, and it gets harder to achieve top search engine ranking, I believe more and more agents will engage in online advertising (and lead acquisition) opportunities with the big real estate sites.

I don't think these will be traditional banner ads though. At least I hope they're not, since banner ads have become invisible. I see this as a "featured agent" kind of tactic wisely based on geographical areas and other demographics.

So there you have them ... my two pennies on the future of real estate advertising. I promise not to edit this blog post down the road, if I happen to be way off base!

Have a great weekend!

~Brandon

Real Estate Lead Generation - Collection of Tips

© 2010, Brandon Cornett. All rights reserved.

Each week, I review the data from the search tool on the main website. I like to see what topics people are looking for when they reach the site, because then I know what kinds of topics I need to cover.

Real estate lead generation consistently ranks among the most frequently searched phrases. This tells me that lead generation is on the minds of a lot of real estate agents. And it should be, because a real estate marketing program without lead generation is a failed marketing program.

Without leads, you cannot start a business relationship with people. And without business relationships, you have no business.

So I thought it would be helpful if I rounded up some lead generation articles and advice from all over the website.

Read Estate Lead Generation - An Agent's Guide
This is a fairly recent article I wrote about lead generation. It talks about three specific things you need to do in order to generate real estate leads -- be visible, be valuable, and be trustworthy.

Generate Leads With a School "Report Card"
There are dozens of ways to generate real estate leads, both online and off. Here's a specific lead generation technique that takes a valuable information approach. To succeed with this strategy, you need to do a good job conveying the value of the "report card." This is an area where I see a lot of agents stumble, so I've outlined the process for you.

Focus On Lead Capture
This blog post is part of my ongoing 100-part series on real estate Internet marketing. In this post, we will look at the reasons for having a lead-capture system on your website. A real estate website is a great tool for lead generation, but you need (A) a way to capture leads and (B) a way to motivate people toward the desired action.

How to Generate Website Leads
This 14-page guide can be downloaded as part of a bonus pack with the Real Estate SEO guide. This training guide takes a lead generation strategy commonly used by Fortune 500 companies and modifies it for real estate marketing purposes.

More Tips on Website Leads
This is another blog post in the real estate Internet marketing series. This ones offers a handful of lead generation ideas, some of which are described in greater detail through the other links above.

The 5 Laws of Lead Generation
I wrote this in-depth article back in January but just got around to putting it onto the website. It offers five "laws" of Internet marketing that you should understand when marketing your services online.

I hope you enjoyed this roundup of advice on real estate lead generation. Surely within all that material there's something that will help you in your quest to generate quality real estate leads.

~Brandon

Real Estate Marketing With Virtual Tours

© 2010, Brandon Cornett. All rights reserved.

I don't have any personal experience with this website / product, but it seems interesting. If you currently use virtual tours as part of your real estate Internet marketing program (or plan to start), it might be worth checking this out.

I'm not sure how "seamless" the final product could possibly be, since it is based on a digital pictures not shot from a panoramic camera. But ... here you go:

===============
Begin press release
===============

A Better Way to Sell Real Estate is Now Available

First Home Tour launches new site to provide Realtors® a cost effective way to showcase their listings.

San Diego, CA (PRWEB) May 17, 2007 -- First Home Tour is proud to announce the launch of a new virtual tour platform, http://www.firsthometour.com. This site offers Realtors® a simplified and cost effective way to create, upload, and showcase available properties in the most economical and flexible virtual tour package available. Cross market your listings instantly with the First Home Tour Marketing Engine. Each virtual tour can be instantly uploaded to your local MLS, Realtor.com*, Google.com, and Trulia.com, and many other sites at no additional cost.

The many attractive features incorporated in the First Home Tour packages will benefit Realtors® with the potential for quicker turnaround time through creative showcasing and marketing of their listings. First Home Tour provides you with the power of web marketing with no internet experience needed.

James Goodale, President - "Our goal is to put the power of creating virtual tours in the hands of Realtors® for an affordable price. With First Home Tour we hope to give them the advantage they need to sell their listings quickly in a very competitive market.

"The Jonville Team, Keller Williams Reality-Mega Team Platinum Award Winners- "First Home Tour has changed the way we sell homes. We save money on our marketing and create beautiful tours in minutes. The feedback from our clients has been amazing. I would highly recommend First Home Tour to all agents looking for a great way to showcase their properties.

"First Home Tour also provides discounted corporate account options for Real Estate Companies and in many cases an attractive incentive program. Please contact Ryan Braun for more tour information and pricing options."

For additional information please contact:
Ryan Braun / P.R. and Business Development
Direct:(760) 809-4264
Or go to: www.firsthometour.com

*Realtor.com upload is free for Realtor.com "Showcase Account" members

===============
End press release
===============

Submit an Article to Home Buying Institute - Tip #60 of 100

© 2010, Brandon Cornett. All rights reserved.

Real Estate Internet Marketing - 100 Tips in 100 Days

Tip 60 of 100 - Submit an Article to Home Buying Institute

In previous posts in this series on real estate Internet marketing, we talked about the practice of publishing articles online as a way to increase the number of inbound links coming to your website ... which in turn helps with search engine ranking.

The best kinds of sites to seek links from are sites that are (A) well-established with search engines and (B) related to the real estate industry. So if you can place an article with such a website, and the website links back to your site in exchange for the article, you've just acquired a powerful link for real estate SEO purposes.

I own a website that meets this profile. It's the Home Buying Institute, and it accepts article submissions from real estate professionals. We even allow keyword hyperlinks at the end of the article, which can boost your search engine ranking for that phrase.

Of course, like any good content website, we don't just accept any article. We accept well-written articles that meet these submission guidelines. So if you can create a real estate article like the sample articles listed on the guidelines page, and you'd like a link from Home Buying Institute to your website .... feel free to send us your best work! There's an email address on the article submission page, as well as some other helpful info.

Related: Articles for SEO

Look for tip #61 soon!

~Brandon

Create a Squidoo Lens - Tip #59 of 100

© 2010, Brandon Cornett. All rights reserved.

Real Estate Internet Marketing - 100 Tips in 100 Days

Tip 59 of 100 - Create a Squidoo Lens

Squidoo is a website that allows its users to create pages around a particular topic, hobby or passion. What does this have to do with real estate Internet marketing?

Well, in my book about the Real Estate Web Presence, I explain the value that comes from a broad and pervasive Internet presence. If you are many places online, then your target audience has more ways to find you online (than, say, if you only had a single website).

It's simple math. If you have a website ... and you publish articles online ... and you publish press releases ... and you create topic pages on websites like Squidoo ... then you have four times the chance of being found than by publishing a real estate website alone.

Here's a friendly tip. You can link to your main real estate website and/or blog from your Squidoo page. So if you create a topical page on Squidoo about the real estate scene in your area, and then link to your main site from the Squidoo page, you will gain some relevant links to help increase the search engine visibility of your main site.

Here's another tip. Link to your Squidoo page from your blog, website, and other places. This will boost the search engine visibility of your Squidoo page ... which makes it easier to find through search engines ... which will also improve the value of the links going from Squidoo to your site ... etc.

Don't you just love the synergy of the web? Or am I just a geek?

P.S. You can see my new Squidoo lens about Austin search engine optimization. This is a new experiment page for now. I'll let you know how it goes.

Look for tip #60 soon!

~Brandon

A Guide to Direct Mail Fulfillment

© 2010, Brandon Cornett. All rights reserved.

I've created a guide to direct mail fulfillment over at PostcardSmart.com. I thought some of you might find it helpful for your postcard marketing programs, so I'm posting a link here.

The guide is intended to explain the various "ingredients" of direct mail marketing, so you can better understand the process and have an easier time searching for a direct mail company.

This is not a "How to succeed with direct mail" article, thought you'll find plenty of those at PostcardSmart as well. This article will help you ask the right questions when screening postcard printing services, direct mail companies, list providers, or others involved in the process of direct mail marketing.

Read the article

Have a good weekend!

~Brandon

Home Buying Institute for Sale

© 2010, Brandon Cornett. All rights reserved.

Home Buying Institute for Sale - Large Real Estate Website With Strong Search Engine Performance


Real estate companies in the U.S. will be interested to know that one of the Internet's largest home buying websites is now for sale.

(iRealtyWire.Org) – Round Rock, TX - May 7, 2007 -- HomeBuyingInstitute.com, one of the Internet's largest libraries of home buying tips and advice, is now available for purchase. Brandon Cornett, the website's owner, announced the sale today.

Cornett began building the website at the end of 2005, with the goal of making it one of the largest home-buying resources on the Web. "We have worked hard to create a website that serves home buyers with quality information," Cornett explained. "As a result, HBI has truly earned its place on the web, appearing in search engines alongside such home buying 'heavies' as HUD.gov and Money.CNN.com."

The Ideal Buyer:
Cornett thinks the ideal buyer for this website would be a large mortgage or real estate company that operates nationwide in the U.S. "We get hundreds of visitors a day who read several pages of information before leaving the site," Cornett said. "More than 90% of them are within the United States. These are research-minded folks, so a national real estate or mortgage company could really capitalize on this audience."

Vision and Recommendations:
Home Buying Institute offers a wealth of information on all aspects of the home buying process -- reviewing one's credit score, choosing a real estate agent, house hunting, choosing a type of home loan, shopping for a mortgage loan online, preparing for settlement and more. Because of this focus and the "information-hungry" nature of the website's visitors, Cornett feels the possibilities are endless:

"I get emails from people asking me home buying questions, and I don't even ask for that kind of interaction. If a company continued the growth of this website, and implemented a series of lead-generation techniques, it could become a steady source of relevant leads. In the right hands, this website could become the 'About.com of home buying information.' That's what I envision."

Learn More:
Cornett has prepared a website profile that contains information on the website's search engine performance, traffic statistics, history of growth, sale price and details, plus a variety of forward-thinking ideas and recommendations. To request a copy of this profile sheet, email editor[at]homebuyinginstitute.com, or visit http://www.homebuyinginstitute.com/for-sale.php

Home Buying Seminar as Business Builder (Case Study)

© 2010, Brandon Cornett. All rights reserved.

Those of you who have read my articles, blog and newsletters for some time will know that I'm a fan of home buying seminars as a real estate business-building tool. I just stumbled across an article that clearly illustrates the value of home buying seminars for client acquisition.

Here's the story.

Granted, the person in this story is a credit counselor, but the technique is similar to what I have recommended for real estate folks going on 5 years now. Note how Rodola, the credit counselor in the story, cites a "drop" in attendance from 80 to 50 people. Fifty prospective clients in a room ... are you kidding me? If you can't build a real estate business on a windfall like that, then you can't build a real estate business period.

Also note that Rodola does a great job promoting the seminar. I'm sure that she (he?) does plenty of grass roots marketing, direct mail and the like, but Rodola has also engaged the local news in Redding, California, including this website of the local newspaper.

A Show of Hands?
Okay. Let's take a quick poll. If you think you could benefit from having 50 - 80 local home buyers in a room together asking you questions about real estate, please raise your hand. One, two, three ... fifteen, twenty ... okay, that's most of you. Now let's get another show of hands for those of you who've used home buying seminars in the past. What? Only two of you?

What are you waiting for? Why not give it a try? You have nothing to lose but time out of your day, and think of the potential gains. Here's some info to get you started with your home buying seminar:

PowerPoint presentation | How-to tips | Seminar handout

Typically, buyer seminars bring a bigger audience than seller seminars. But if you want to go the home-selling angle:

Seller PowerPoint | Seller seminar handout

~Brandon

Another Real Estate Search Engine

© 2010, Brandon Cornett. All rights reserved.

I have trouble keeping up with all the real estate search engines online these days. That's why I created a guide to these search engines. But just when I had all the major ones listed in my guide, HouseValues rolls out a new / revamped version of HomePages.com.

Here's an excerpt of the press release:

Originally introduced 18 months ago as the first and only national home buying and selling service to combine comprehensive MLS listings in most major markets with aerial maps and in-depth neighborhood information on one Web site, HomePages.com now extends its leadership position with even more home buying, selling and mortgage information, larger photos of homes for sale, 100% aerial mapping coverage and a clean, easy-to-use design.

Here's the full release

Think Like a Publisher: Tip #58 of 100

© 2010, Brandon Cornett. All rights reserved.

Real Estate Internet Marketing - 100 Tips in 100 Days

Tip 58 of 100 - Think Like a Publisher

In my guide to creating a real estate web presence, I teach you how to "think like a publisher" as it applies to real estate marketing online.

In my opinion, this is a key concept in real estate search engine optimization (SEO). When you become an active online publisher, you separate yourself from most of your competitors online. You will also surprise yourself with how much you can improve the search engine ranking (and traffic) of your real estate website.

If you download a copy of the guide, you will have a blueprint of this concept. In the meantime, here are some tips to publishing your way to higher search engine ranking and traffic levels.

1. Are you serious about your online real estate marketing? Then forget the notion of a static website. To be competitive (and visible) online these days, you need to grow your web presence consistently and effectively over time. Sorry, but that’s the reality of it.

2. If you can come up with an easy web-publishing system, you will be more likely to stick with it. Hint … a real estate blog is a great way to reduce the concept of web publishing to a fill-in-the-blanks level of simplicity.

3. Venture beyond your real estate website when publishing content. Sure, you want to constantly create new resources and articles for your website. But you should also publish content on other websites. Not sure how to do this? Then get your copy of "The Real Estate Web Presence."

Related article:
5 Ways to Dominate the Web

Look for tip #59 soon!

~Brandon