Create a Squidoo Lens - Tip #59 of 100

Real Estate Internet Marketing - 100 Tips in 100 Days

Tip 59 of 100 - Create a Squidoo Lens

Squidoo is a website that allows its users to create pages around a particular topic, hobby or passion. What does this have to do with real estate Internet marketing?

Well, in my book about the Real Estate Web Presence, I explain the value that comes from a broad and pervasive Internet presence. If you are many places online, then your target audience has more ways to find you online (than, say, if you only had a single website).

It's simple math. If you have a website ... and you publish articles online ... and you publish press releases ... and you create topic pages on websites like Squidoo ... then you have four times the chance of being found than by publishing a real estate website alone.

Here's a friendly tip. You can link to your main real estate website and/or blog from your Squidoo page. So if you create a topical page on Squidoo about the real estate scene in your area, and then link to your main site from the Squidoo page, you will gain some relevant links to help increase the search engine visibility of your main site.

Here's another tip. Link to your Squidoo page from your blog, website, and other places. This will boost the search engine visibility of your Squidoo page ... which makes it easier to find through search engines ... which will also improve the value of the links going from Squidoo to your site ... etc.

Don't you just love the synergy of the web? Or am I just a geek?

P.S. You can see my new Squidoo lens about Austin search engine optimization. This is a new experiment page for now. I'll let you know how it goes.

Look for tip #60 soon!

~Brandon