Design for People: Marketing Tip #29 of 100
Real Estate Internet Marketing - 100 Tips in 100 Days
Tip 29 of 100 - Design for People
Design is largely a subjective topic. We all have our own design-related preferences and opinions. But when it comes to website design -- specifically, real estate web design -- design becomes more of a business decision than a personal one.
Whenever you're making a design change to your real estate website, the questions you should always ask are:
Design and usability go hand in hand. A well-designed website increases the chance that visitors will follow the path you want them to follow, and take the actions you want them to take. On the other hand, a poorly designed website can frustrate visitors and reflect poorly on the website owner.
Look for real estate Internet marketing tip #30 tomorrow!
~Brandon
Tip 29 of 100 - Design for People
Design is largely a subjective topic. We all have our own design-related preferences and opinions. But when it comes to website design -- specifically, real estate web design -- design becomes more of a business decision than a personal one.
Whenever you're making a design change to your real estate website, the questions you should always ask are:
- Will this change help my visitors accomplish their goals?
- Will this design change support my primary website goals (lead generation, for example)?
- Is this design change in keeping with website usability standards? Or will it confuse people?
Design and usability go hand in hand. A well-designed website increases the chance that visitors will follow the path you want them to follow, and take the actions you want them to take. On the other hand, a poorly designed website can frustrate visitors and reflect poorly on the website owner.
Look for real estate Internet marketing tip #30 tomorrow!
~Brandon
Labels: Internet Marketing
posted by Brandon at
3:11 PM
