SEO Resources - Another from the Favorites File

© 2010, Brandon Cornett. All rights reserved.
Hello again, real estate SEO students! And welcome back for another installment of "What's in Brandon's favorites folder?"

In this post, I'll share another great SEO resource from by favorites / bookmarks folder.

If you've been following my SEO books, articles and blogs for a while, you realize how important inbound links (from other websites to yours) are when it comes to search engine visibility. Maybe you've also read my article on the benefits of having a real estate blog.

Well, today's resource offers tips for combining the two ... by showing you ways to increase the number of links coming into your real estate blog.

Here's the site:
BloggingFool.com

Enjoy!

-Brandon

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Brandon's Favorites - SEO Resources

© 2010, Brandon Cornett. All rights reserved.
I was trying to think about a topic for today's post, when the idea struck me. Why not share some of my favorite educational resources with you? (Sometimes the thing you should do is so obvious you can't see it.)

Take search engine optimization for example. How did I get to my current state of knowledge on the subject, and how can you do the same. Well, a lot of it came from being in the "trenches" as a full-time SEO professional ... but an equal portion came from reading. Lots of reading.

Today I'm going to share a bit of reading that comes from the "Favorites" folder in my trusty Firefox browser. Amusingly, when I saved this page to my favorites, I named it "Best SEO Page." I guess I thought highly of it at the time, and I still do. Read through this page and all the resources it links to, and I guarantee you'll improve your understanding of SEO.

Of course, if you really want to learn about real estate search engine optimization, you should read my book on the subject. I know of no other source that offers so much real estate-specific information.

Here's the page from my favorites:
Search Engine Optimization

Here's my real estate SEO book:
Agent's Guide to Search Engine Visibility

Good luck, and good marketing.

-Brandon

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New Article - Real Estate Web Links

© 2010, Brandon Cornett. All rights reserved.
If you're at all familiar with search engine optimization, you'll realize the importance of inbounds links (coming from other websites to your websites).

Inbound links, or "backlinks," play a major role in search engine visibility ... especially with Google. The quality and quantity of incoming links you have helps determine your website's ranking in the search engines.

Obviously, everybody wants to rank well in the search engines for their key phrases. So it naturally follows that everybody wants lots of strong links to their website. But here's the thing ... a lot of folks go about their link-building all wrong. They waste time and energy looking for the wrong links in the wrong places.

Help has arrived. A new article at ArmingYourFarming.com explains the finer points of link building, from someone who does it for a living!

Read the article:
Real Estate Web Links: 7 Steps to Link-Building Success


You might also like:
The Agent's Guide to Link Building

Good luck, and good marketing.

-Brandon

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In the Works - Real Estate PR Center

© 2010, Brandon Cornett. All rights reserved.
I'm excited to announce that I have a new section of the AYF website in development. I call it the real estate PR center, and it offers a wealth of free advice on public relations for the modern real estate agent.

What it will include:

* How to write and publish a real estate press release
* How to become a trusted media source
* How to conduct and promote a seminar
* How to create a fact sheet
* How to publish articles for PR purposes
* Plus links to a variety of PR tools and resources

Does that make you as excited as I am? I hope so, because it's going to be a helpful resource ... I promise you that much.

I'll make another blog post when it's up and running on the site. I'll also send a notification to the newsletter list.

Until then...

-Brandon

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Good Article About Real Estate Blogs

© 2010, Brandon Cornett. All rights reserved.
I stumbled across an article at RISmedia.com, and I thought I'd share it with you. It explains the SEO benefits of publishing a real estate blog.

Whenever I catch myself nodding while reading an article, it's a sign of a quality article. I was nodding while reading this one. The author is promoting his blogging system (of course), but he still does a good job covering all of the fundamental SEO benefits of blogging.

Of course, these benefits come in addition to the big-picture reasons you should blog -- to educated your audience, share your ideas, and connect with clients and prospective clients.

Here's the article

And here's one of my own on the subject:
Real Estate Blogs and Search Engine Optimization


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The Search Engine Guide is Ready!

© 2010, Brandon Cornett. All rights reserved.
In my previous post, I told you how I'd been busy updating and expanding the Agent's Guide to Search Engine Visibility.

Well, the second edition is now available for download at:
http://www.armingyourfarming.com/search.html

Now With Triple the Value
I've added a variety of resources to the guide, but most significant is the link-building manual. This manual offers link-building tips, checklists, and a listing of more than 130 link opportunities.

The link-building manual will save you endless hours of online research as you move forward with your search engine optimization program. It easily triples the overall value of what I know call the search engine visibility kit (though it only increases the prices a little)!

Enjoy!

-Brandon

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Exciting News -- Real Estate SEO Guide

© 2010, Brandon Cornett. All rights reserved.
I'm "pleased as punch" to tell you that the Agent's Guide to Search Engine Visibility is currently being updated and expanded.

What's new, you ask? Great question.

Well, I've gone page by page and updated information wherever necessary. But more importantly, I've created a 21-page link-building manual. If you know anything about search engine optimization, you know how important it is to get links coming into your website. The link-building manual will tell you...

  • How to conduct your link-building campaign
  • What kind of links to look for
  • The many different ways you can acquire links
  • Plus, an actual list of more than 150 link opportunities!
Excited yet? I know I am, which is why I'm finishing the update as quickly as possible. It will be available on October 15. If you're not already a member of our newsletter, sign up so you'll be among the first to know:
http://www.armingyourfarming.com/newsletter/

-Brandon

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How to Modernize Your Real Estate Postcards

© 2010, Brandon Cornett. All rights reserved.
Postcard Marketing Question #1:

Do you use real estate postcards as part of your overall marketing program?

If you answered yes, proceed to question #2.

Postcard Marketing Question #2:

If you're currently using real estate postcards to market yourself, are you using them effectively? In other words, are you getting valuable responses from qualified prospects in exchange for the time and effort you're putting in?

If you answered no to this question, or if you're not even sure how to answer it, you'll profit from reading Real Estate Postcard Marketing, available for instant download at:
http://www.realestatepostcardbook.com/bonus


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