Create a Resource Section: Tip #6 of 100

Real Estate Internet Marketing - 100 Tips in 100 Days

Tip #6 of 100 - Create a Resource Section for Your Website

Any website can benefit from having a "Resources" section. Real estate websites, marketing websites ... websites about basket weaving. You name it!

When you add quality articles, resources or tools to your website, you're improving your real estate Internet marketing program in three major ways:

1. First, you're making your website more visible to search engines, because search engines love content. And by developing content around your website's key phrases, you'll improve your search engine ranking for those phrases.


2. Secondly, you'll be positioning yourself as an authority in your subject. Everyone knows you have to understand a topic well to write about it well. So by building a resource section, you'll demonstrate your expertise.


3. Also, by adding useful content to your website, you'll keep people on the site longer. It's logical that the longer people stay on your website, the better chance you'll have of getting a response or capturing a lead.

Look for tip #7 tomorrow!

Until then,

-Brandon